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consumer education

Finding the 'Secret Sauce' to Define and Motivate Your Target Audience

December 20, 2014 by Katie Mandes

Most people can agree that being efficient consumers of energy is a good thing. And yet encouraging energy efficiency can be challenging, in part because the potential audience can be huge and diverse, and in part because making a change, even if it saves you money, typically requires effort.[read more]

DIY Friday: How to Read a Lighting Label

May 16, 2014 by Sarah Battaglia
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When trying to decipher the label on a box of light bulbs, you could become so frustrated your teeth start to grind and your eyes begin to protrude. If you’re new to the lighting labels, they can be confusing, but fear not! We’re here to teach you the lingo and explain what everything means.[read more]

Gridweek 2011: Should We Send Utility Customers To Smartgrid School?

September 21, 2011 by Amelia Timbers
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This is the first of three posts I am finishing up from my trip to Gridweek last week. Gridweek is one of three smartgrid conferences put together by Clasma, whose own Anto Budiardjo is a TEC blogger. As you will hear more about in my upcoming posts, the mettle of the smartgrid community is being tested by the expiration of the stimulus act; by setbacks in the utility rollout process and –to a surprising degree- by customer rejection. Many utilities’ customers don’t like the idea of having a utility know so much about their power usage, and thus be able to make inferences about their lifestyle. Consumers also irrationally fear radio waves’ harm to health, and then change generally. Even the change of one electric meter for another.[read more]

All Buildings Should Display Energy Certificates

August 12, 2011 by David Thorpe
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Forcing all commercial buildings to display data on their energy performance would bring huge economic as well as environmental savings. The Government's Energy Bill is in its second Report Stage, prior to its Third and last Reading. Its flagship policy is the 'Green Deal', which would give householders, private landlords and...[read more]