Communications and Messaging
Solar and Wind Energy: Value in Restating the Obvious about Renewables
This idea, that you build wind farms where it is windy and solar panels where it is sunny is a curiously controversial one. Some would even lobby accusations of you being “anti-renewables” if you put it forward.[read more]
Risks to American Nuclear Energy from "Non-Proliferation" Excesses
Attempts to impose a policy of not selling to any country that will not agree to permanently forgo domestic nuclear fuel production will lock US-based suppliers out of the most important energy technology in the world.[read more]
Renewable Energy's Popularity: Support for Wind Farms?
How many people support renewables or nuclear energy, or for that matter fracking? A closer to look at polls shows that support numbers should be treated with caution.[read more]
A Mother’s Day Climate Change Message from the Moms Clean Air Force
In honor of Mother’s Day, remember our daughters and sons will soon be running this country; we can show them, by working right alongside them, that being a responsible parent means being an engaged citizen.[read more]
Outrage Management: Calming Nuclear Energy Fears [VIDEO]
It is high time for the communicators to get to work on reducing the outrage that causes the perceived risk of nuclear energy to remain high for the public, the government, and the investment community.[read more]
Discussing Climate Change in a Hot and Cold World
Rather than just blame the media for the swings in coverage and public opinion, scientists and all the climate "activists" should recognize that they may also be at fault here.[read more]
What Nuclear Energy Can Learn From Spectra Natural Gas Pipeline Campaign [VIDEO]
From a public relations point of view, nuclear energy has disadvantages that are actually important advantages from the point of view of ensuring real human safety.[read more]
Climate Change: Global Temperatures Still Above Average
Some skeptics have seized on a recent article in The Economist noting an apparent “hiatus” in global warming to argue that climate change is a fiction and efforts to address it are misguided. So what are the facts?[read more]
Where the Rubber Hits the Road: Effective Marketing for Solar Energy [VIDEO]
Is the solar industry marketing itself successfully? Are solar firms reaching consumers? Is branding important? Can the average consumer name even one solar panel manufacturer?[read more]
Learning the Right Nuclear Energy Lessons: A New Paradigm for the Future
It's important we learn the "right" lessons from Fukushima. This will lead to improving the response following accidents, and then ultimately starting a meaningful dialogue to reduce the public fear of nuclear energy.[read more]
Reaching Oil Limits: New Paradigms are Needed
I have written in recent posts that oil limits are more complex than what many have imagined. They aren’t just a lack of a liquid fuel. Debt limits are also closely tied to oil supply limits.[read more]
Nuclear Energy Kills More Birds than Wind Energy?
Normally we ignore the radical fringe, but sometimes claims take on a life of their own. One such charge has found its way as an authoritative reference on Wipikedia, alleging that nuclear energy causes more bird kills than wind.[read more]
Expanding Efforts to Attract Young Nuclear Energy Professionals
Young attendees were invited to contribute their ideas. In particular, this meeting focused on ways that the symposium could better serve and attract a new generation of nuclear energy organizers, leaders, and participants.[read more]
Clean Air Act Working, But 42 Percent of Americans Still Breathe Dangerous Air
The American Lung Association today released their annual State of the Air report. In general, it says that the air is cleaner than it was a decade ago, thanks to the Clean Air Act.[read more]
US Colleges Building A Clean Energy Future
Climate issues are clearly important to today’s college students – 62% of all college applicants in a survey said a school’s commitment to the environment would influence their decision to apply or attend the school.[read more]
Scott Edward Anderson is a consultant, blogger, and media commentator who blogs at The Green Skeptic. More »
Christine Hertzog is a consultant, author, and a professional explainer focused on Smart Grid. More »
Gary Hunt Gary is an Executive-in-Residence at Deloitte Investments with extensive experience in the energy & utility industries. More »
Jesse Jenkins is a graduate student and researcher at MIT with expertise in energy technology, policy, and innovation. More »
Jim Pierobon helps trade associations/NGOs, government agencies and companies communicate about cleaner energy solutions. More »
Geoffrey Styles is Managing Director of GSW Strategy Group, LLC and an award-winning blogger. More »
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“"....and introduce real competition into a fuel market ...."What prevents someone from creating and selling a competitive fuel for less?Does someone need to grant permission to do so? Is not the ability to make a lot of money by creating such a fuel not adequate in itself?And are you serioulsy suggesting there are enough arable acres of ground in the US to grow all the fuel industry ...”
“It is a false argument to compare to the USA experience: their reductions are caused by the switch to gas thanks to the present abundance of shale gas.Regarding the ETS: Don't blame the hammer for being a bad screwdriver! The ETS is doing exactly what you can expect from a cap-and-trade program. It decreases carbon emission following exactly the planned trajectory, for the lowest costs possible ...”