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joel makower

On The VERGE Of A Green Breakthrough

June 17, 2011 by Marc Gunther
with 892 views
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Next week brings a global conversation around a big idea being called  VERGE. The notion is that  energy, information, building, and vehicle technologies are converging, in ways that will make the planet radically more sustainable. The coinage comes from my friend and colleague Joel Makower, the chairman and executive... [read more]

Why green business is like teen sex

February 4, 2010 by Marc Gunther
with 379 views
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Corporate sustainability is like teen sex. Everybody talks about it. Nobody does it very much. And when they do it, they don’t do it very well. My friend and colleague Joel Makower likes to tell that joke, and it’s as good a way as any to introduce Greenbiz.com’s third annual State of Green Business report. The wide-ranging report was... [read more]

Review: Strategies for the Green Economy by Joel Makower

February 3, 2009 by Scott Edward Anderson
with 116 views
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Joe Makower is truly a green guru.Two decades ago he wrote The Green Consumer (which we published when I worked at Viking Penguin), and over the past 20 years he's become one of the leading advisers and sustainability strategists to Fortune 500 companies. He knows how to navigate green waters and has ridden enough of waves to show you... [read more]