Christine Hertzog is a consultant, author, and a professional explainer focused on Smart Grid technologies and solutions. She provides strategic advisory services to startups and established companies that include corporate development, market development, and funding strategies. She is the author of the Smart Grid Dictionary, now in its 5th Edition, the first and only dictionary that explains the jargon, acronyms, and terminology, and now available in English and Chinese. She is the co-author of The Smart Grid Consumer Focus Strategy, which identifies consumer/utility challenges and how to improve consumer engagement initiatives. She has two decades of experience working with hardware, software, and services companies that range from small start-ups to multi-national corporations, and has recently been involved in the National Institute of Standards (NIST) initiative on Smart Grid Cyber Security and Interoperability standards requirements with a focus on privacy. She is an advisor to several Smart Grid startups, and serves on the Advisory Boards of The Energy Collective, ElectricityPolicy.com, and ZPryme. Based in Silicon Valley, she is a regular presenter at industry conferences and blogs about a wide range of Smart Grid-related topics.