Nigel Morris has been involved in the PV industry for almost 20 years and is the founder of SolarBusinessServices, one of Australia’s leading PV consultancies. He began his PV career as the manufacturing manager with one of Australia’s pioneers in renewable energy and during his 5 years there, was a system designer, manufacturer, installer, salesman and company director. In 1997 he moved to BP Solar who were at that time, the world’s largest solar company. Over 12 years, Nigel worked in a variety of sales, marketing and management positions including roles as the National Sales Manager and Business Development Manager. In 2009, Nigel founded SolarBusinessServices with the aim of helping solar businesses navigate and prosper in the Australian PV market. The company works for some of the world’s leading PV brands and is a key advisor to several major investment firms. SolarBusinessServices advises installers, retailers wholesalers, industry associations and PV manufacturers specializing in forecasting, business strategy, training and marketing. In 2011, the company received the “Advocacy and Industry Leadership Award” from the Australian Solar Energy Society.